Canon PowerShot SX730 Digital Camera w/40x Optical Zoom & 3 Inch Tilt LCD - Wi-Fi, NFC, & Bluetooth Enabled (Black)

Canon PowerShot SX730 Digital Camera w/40x Optical Zoom & 3 Inch Tilt LCD - Wi-Fi, NFC, & Bluetooth Enabled (Black)
From Canon

List Price: $399.99
Price: $399.00 Details

Availability: Usually ships in 24 hours
Ships from and sold by

28 new or used available from $324.99

Average customer review:
(4.0 stars, based on 48 reviews)

Product Details

  • Sales Rank: #779 in Camera & Photo
  • Color: Black
  • Brand: Canon
  • Model: 1791C001
  • Released on: 2017-06-06
  • Aspect ratio: 16:9
  • Number of items: 1
  • Dimensions: 2.50" h x 4.30" w x 1.60" l, .66 pounds
  • Battery type: Lithium Ion
  • Display size: 3


  • 40x optical zoom with zoom framing assist
  • 20.3 Megapixel^ CMOS sensor
  • Digi 6 image processor

Capture subjects near, far and in-between with the Powers hot SX730 HS digital camera’s powerful 40x optical zoom. Take shots of memorable moments with the zoom framing assist when using longer focal lengths. There’s also automatic feature to choose the best composition for your subject. The all new 180 Degree tilt-type screen can face all the way forward to put you in the center of the frame. The smooth skin effect can help enhance your natural features. Share your photos and videos right away with a range of connection options, which now includes versatile built-in Bluetooth*, as well as built-in Wi-Fi** and NFC*** technology.

Customer Reviews

Most helpful customer reviews

87 of 92 people found the following review helpful.
5The zoom makes all the difference
By Frank R.
I normally shoot with an SLR--Canon 5D Mk IV or sometimes a 7D Mk II. I've owned several small cameras aimed at pro photographers, like the G12, G16, G7X and G7X Mk II. All are great little point-and-shoots, but I've found I never have a use for them. The images aren't good enough to sell and I'm not one for snapshots; they're too noisy to use shooting bands in bars (my hobby) and don't have enough reach to get near the stage. The G7X Mk II would probably take a decent landscape shot but that means a tripod to keep the ISO down. . .and I just don't bother. But this camera, with it's zoom capability, offers something different. The image quality isn't quite up to the other point-and-shoots but y'know, it's not bad. It requires good light, with it's f/6.9 aperture at full zoom, and I wish it could shoot raw. But given those limitations, it still allows me to shoot things I can't or won't shoot with an SLR.

That claim of a "40X zoom" is a little duplicitous--they're multiplying from the widest range and not from the 50mm we usually consider normal. It's really more like 20 times, from 24-960mm equivalent. However, that's like mounting a Sigma 150-600 on a 7D Mk II--and that's a serious commitment to the shoot. With the SX730 I can wander down to the beach and have a realistic chance of snapping a bird photo, or a surfer. Holding the camera steady at full zoom is the biggest challenge, but I'm getting the hang of it and I'm pleasantly surprised just how good the image stabilization is. I think there's another mode I could try that would improve that, too, but I've hardly left P and Av. The macro capability is good; my closeup of the flower looked great in Lightroom but lost some detail when compressed--I think that's where the lack of raw data really hurts. The photo of my old film camera what slightly sharpened in Lightroom, along with color/contrast/clarity but I think you can see it's pretty good--and I shot that at full zoom and 1/25th of a second! (It took a few tries, though.) Shooting in shade I was able to bring down the highlights and raise the shadows, so the bit depth must be pretty good. The musician shot. . .well, the camera had just arrived and I didn't have the focus down--I think it could do a sharper pic. The nice thing is, I shot the show with a 70-200 on my full-frame, which means I was able to get shots like this from 5 times the distance. Can't wait to try it in a big concert venue (where I probably couldn't bring an SLR anyway). It'll require good stage lighting, though; no question.

I've only had it a couple of days and used it on two shoots; photos are attached. I see other reviewers have had faulty copies--mine has been flawless so far. Battery life seems to be about 250 shots. Haven't done much with the video yet. To summarize: this doesn't come close to a 5D4 image but it's pretty close to the G7X Mk II in good lighting, and that zoom range allows shots the G7X just can't do.

37 of 37 people found the following review helpful.
5You won't be disappointed!!!!
By susan
Best camera I've ever owned. Easy to operate and couldn't be happier with the pictures. The wi-fi/Bluetooth feature Is easy to navigate and worked great. See my pics below from out trip just two days after getting camera.

0 of 0 people found the following review helpful.
1Very disappointed Canon brand enthusiast
By newbie
I have never posted a review at Amazon or anywhere for that matter and it is unfortunate that these comments are as sad and disappointing as they are. I am a Canon brand lifelong enthusiastic fan, I have had over 9 Canon compact cameras, the last one being the 120S and several DSLR including my current 5D mk 2. What makes this camera deeply disappointing is the connectivity. I have spent many hrs on my own, then many more with various IT savvy friends trying to get the Wifi enabled system on this camera to work. It could be that me and my friends are stupid but scanning the internet postings it would seem that there are a lot of other stupid people out there finding this wi fi system hard/impossible to work. The Canon support, apps and manuals have been breathtakingly unhelpful and further more the new wired ports on this camera do not fit the previous Canon S120 cables and there is no mention of what you need to use in the manuals where you might get them.
Does it take good photos? I have no idea because if i cannot connect it to anything what is the point?
So the camera is left sitting unused.
I understand that Canon may be focussed on what it needs to do to to combat the takeover by smart phone cameras in the compact category but releasing this camera to their brand enthusiasts has lost them both my custom and enthusiasm

See all 48 customer reviews...